Lockenbox Advent Calendar 2021
The time has finally come! We can open the Lockenbox Advent calendar together, little by little.
24 packets
24 blissful curl spa moments.
24 surprises.
As already described in the flyer included in the Advent calendar, every day from December 1st you will find the respective product behind the door with descriptions and tips.
We hope you have fun unpacking! :)
The calendar is filled with brands with different stories, each unique in its own way, but all brands have one thing in common: they are female-owned
#womensupportingwomen
You will find products from...
Up-and-coming start-ups, established companies, black-owned companies, "one-woman" companies that make everything by hand... all female-owned companies that make our (curly) lives so wonderfully beautiful!
1. Tropicgyal Naturals - Scalp Treatment (€40)

The story behind Tropicgyal Naturals
The founder behind Tropicgyal Naturals, Michelle, is a real power woman!
With a daughter who was only 6 months old at the time, she turned her passion into her profession: developing 100% natural skin and hair care products. Every single product is made by hand, is vegan, filled with organic ingredients and really pure.
About the product
Healthy hair starts with a healthy scalp. You're probably familiar with this sentence. That's why we're starting our Advent calendar with one of the best scalp oils out there.
What can a pre-poo treatment do and why is it useful?
- Helps hair regain lost moisture
- Supports the scalp in restoring lost natural oils & protects the hair follicles
- Makes detangling hair on wash day much easier
- Dirt can be removed from the scalp much better after a pre-poo treatment with shampoo
This oil is designed to help relieve problematic scalp issues such as dandruff, oily or dry skin and promote hair growth! This oil contains black seed oil (known as the cure for literally everything!) which, due to its anti-inflammatory properties, soothes the scalp and helps with dandruff and sensitivity. It also helps to normalize the scalp's oil production. This conditioning oil also contains Tamanu oil, which is native to Polynesia and East Asia and is known as "Green Gold". It is rich in nutrients such as linoleic, oleic, palmitic and steric acids, which intensely nourish the hair and contribute to hair growth.
How is it used?
Shake well before each use. Apply directly to the scalp and massage in with your fingertips. Leave on for at least 10-15 minutes. Then rinse thoroughly with shampoo and carry on with your normal wash day. Can be used sparingly, a little is enough.
2. Nutreeoil - Leave-In Hair Cream (€15.99)

The story behind NUTREEOIL
Diana Dufke-Vargas is the wonderful founder behind Nutreeoil & one thing is particularly close to her heart: sustainability and protecting the earth.
And so Diana started NUTREEOIL as a project close to her heart to support the Amazon region.
About the product
At Nutreeoil, the Cacay nut plays a central role in all products, because this little miracle plant is packed with vitamins A, E and linoleic acid, and so you will of course also find the 100% cold-pressed Cacay oil in this leave-in cream. The cream will make your curls noticeably soft and improve their manageability.
How is it used?
Can be used as a moisturizer before gel or as a daily curl refresher. It is not rinsed out, but is applied during the styling process.
Put the leave-in cream in the palm of your hand, run your hands through damp or wet hair and distribute it evenly to the ends. Adjust the amount to the amount and thickness of your hair - start with a smaller amount. Knead the cream in well to strengthen your curls.
Continue with a styling gel for more hold and then dry your curls.
Do you want to try more Nutreeoil products or buy the leave-in cream?
Benefit from 20% discount with the code “LOCKEN20” on https://www.nutreeoil.com/
3. Innersense Organic Beauty - I Create Volume (€12)

The story behind Innersense Organic
Innersense is a love story. Like all love stories, that of INNERSENSE ORGANIC BEAUTY began with a fateful encounter: that of two seasoned beauty professionals, Joanne and Greg.
Their shared passion for hair, natural
The two wanted to manifest beauty and a conscious life with something that was bigger and more sustainable than themselves. And so Joanne's experience as a successful hairstylist and Greg's product knowledge, which he had developed over decades in the beauty business, became the basis of their loving, personal and professional development. The love of Mother Nature is the second basis of this love story. Joanne and Greg are convinced that our health and our inner and outer beauty are inextricably linked to the appreciation for our environment and for ourselves. That is why Innersense products are based on certified organic plant ingredients and have been formulated with innovative know-how.
About the product
This volumizing gel with organic honey and aloe vera gives even the finest hair fullness and suppleness. Honey is a humectant that moisturizes hair and skin. Honey also has an anti-irritant effect and is therefore ideal for sensitive skin. It also offers light hold when styling hair. Rice amino acids give shine and shimmer by nourishing the scalp, hair and skin. Aloe vera is a super versatile ingredient that gives hair strength and a silky texture. Aloe gives even the finest hair fullness and suppleness. Rooibos tea contains 50 times more antioxidants than green tea and is known as a "miracle tea" because of its enormous healing powers and anti-aging properties.
How is it used?
Put a small amount in the palm of your hand and work it evenly into wet hair, section by section. To enhance the curls, scrunch the gel into your hair vigorously while upside down or tilt your head to the side to work it in evenly. Now let your hair air dry or diffuse it. The gel can form a hard gel layer, also called a gel cast (your hair will feel hard, as if it was frozen). After your hair is completely dry, scrunch the gel cast completely with your hands, optionally with a serum or oil, until your hair feels very soft. A silk scarf is also a good option here for less frizz. Tip: Let your hair rest for 10-15 minutes before scrunching out the cast. Finally, you can gently lift your hair with your fingers or an afro pick right at the roots to create volume.
4. Flora & Curl - Jasmine Oasis Hydrating Mist (€19.50)

The story behind Flora & Curl
Flora & Curl was formulated by Rose after she increasingly struggled with itchy scalp and dry hair. She documented her journey to healthier curls on a blog, where she shared her homemade hair care recipes with other curly hair lovers. After a long period of research and experience, she created the curl brand Flora & Curl based on her own recipes, which is now one of the most successful curl brands in Europe. Each product is filled with high-quality and effective ingredients and is always free of artificial fragrances.
About the product
The Hydrating Mist is formulated with the best that nature has to offer for dry hair! Your thirsty hair is pampered with a botanically active infusion of flower essences: organic rose floral water, aloe vera and bioactive floral oils of lavender, jasmine and sandalwood. The locks are transformed from dry and brittle to instant softness with a single spray.
How is it used?
The mist can be used daily on wet or dry hair to moisturize the curls/waves.
On wet hair : Spray the mist evenly into wet or damp hair, starting at the ends and working your way towards the roots. For thicker hair, spray in sections. Can be used throughout the styling routine to rehydrate hair while nourishing the strands.
On dry hair for a refresh : Spray evenly onto dry or damp hair to bring curls back to life.
5. Rainbow Curls - Silk Scrunchie (€13)
Your curls will love this mulberry silk scrunchie. Create cute curly hair styles or simply make a bun without your hair getting frizzy. Silk is particularly gentle on curly hair as it doesn't cause friction and doesn't remove moisture from the hair.
6. Hair Dance - Volumizing Dry Shampoo (€13)
About the product
The best-selling Volumizing Dry Shampoo is suitable for all hair colors, including dark or black hair. It absorbs oil and residue and gives hair refreshment and volume between shampoo washes. The aromatherapeutic lavender essential oil with its calming, natural scent helps to calm the mood.
Why we love it: Hair Dance Volumizing Dry Shampoo is a safer and more environmentally friendly alternative to aerosol dry shampoo. Its relaxing, natural lavender scent soothes the senses and provides a peaceful calm. It's great for both on-the-go and at-home use. Simply screw the cap tightly and pop it in your gym bag, backpack or purse for a quick and easy hair refresh!
How is it used?
When you open the bottle for the first time, tap the bottom of the bottle on a hard surface before slowly opening the cap. Carefully twist the top of the cap to open it for application. Divide the hair into sections. Take a section of hair and apply the powder sparingly directly to the scalp and hairline & massage it in until no powder residue is visible. You can also put the product in your hands to distribute and massage it directly onto the scalp and hairline. Repeat the process until you have achieved the desired result. Remember: a little bit goes a long way, so it can be used very sparingly. Used correctly, this small bottle can last for many months. :)
7. Suncoat - Natural Anti-Frizz Hair Calming Serum (€18)
The story behind Suncoat
Ying Liu is the founder and product artist behind Suncoat. With the birth of her daughter, Ying, as a chemist, found herself in a difficult position: she knew about the harmful substances used in the beauty industry and did not want to expose her daughter to them. As an advocate of clean beauty, she developed non-toxic products that have the same quality as conventional players, but do not harm our health.
About the product
This truly chemical-free anti-frizz serum helps control frizz while deeply nourishing hair. Camellia seed oil adds shine while vitamin E and flaxseed protein protect hair from environmental damage.
The cool thing? Thanks to its consistency, the serum can also be used as a curl-enhancing gel.
How is it used?
Can be used on dry hair as a finishing product and/or refresher or on damp/wet hair as a combination gel.
It can also be used to knead the gel cast out of the hair.
To do this, put the product in your hands and knead the gel cast with the serum
from your hair until it is soft.
8. Curly Secret- Quench My Thirst 2-in-1 Treatment (€15)
About the product
The Quench My Thirst 2-in-1 treatment provides nutrients, definition and shine and is a 2 in 1 treatment: you can use it as a hair cream or as a mask.
It is particularly moisturizing, making it perfect for winter! It also contains coconut oil, costus root oil and jojoba oil, which not only provide nutrients and a beautiful shine, but also stimulate hair growth! In addition, the tea tree oil contained in the product regulates oil production in the hair, and that is certainly a bonus for everyone. Vitamin E stimulates hair growth and works against hair loss and aging.
How is it used?
As a styling cream:
The styling cream is applied to clean, wet hair and is not washed out. Start with a pea-sized amount and apply the product to your hair section by section. Now detangle your hair again with a wide-toothed comb or a curling brush. For more volume, do not place your brush on the outside of your hair as usual, but on the inside of your hair and brush from top to bottom. This will also bundle the curls at the same time. To define and shape your curls, knead the product in. For the best results, we recommend adjusting the amount of product to the density and thickness of your hair, and "diluting" the product with a little water if necessary - this method can make a huge difference in the result, especially with finer hair.
As a mask:
After shampooing, gently squeeze excess water out of your hair. Apply the mask to the lengths of your hair and detangle your hair with your fingers or a suitable curling brush. Pay particular attention to drier areas such as the ends and the area at the nape of your neck. If you have thinner or less dense hair, use less on the upper section so that your hair is not weighed down at the roots. Leave the treatment in for around 10 minutes and then rinse it out. Continue with your styling routine.
The product is available here: https://www.curlysecret.com/products/quench-my-thirst-2-in-1-treatment
9. Bourn Beautiful Naturals - Moisture Silk Sulfate-Free Shampoo (€13)
The Story Behind Bourn Beautiful Naturals
Bourn Beautiful Naturals is a black-owned business named after a stream in the West Midlands, UK. Bourn Beautiful Naturals' ethos is to maintain the optimal moisture balance of hair and skin through formulas that are both effective and feel luxurious. "Brittle, dry skin on my body. Oily, sensitive, acne-prone, eczematous skin on my face. A dry, knotted mane of curls on my head. These conditions motivated me to start researching and formulating handcrafted products. I wanted results, not marketing promises on a label. Everything I sell, I use. I put my love into every product I make and package. Creating these formulas is food for my soul and makes me feel like I'm contributing something good to the world. There is so much pain and stress in the world. I want people to feel good when they use my products. We use ingredients that work for you, not just our labels. We look forward to your feedback!”
About the product
Moisture Silk Sulfate-Free Shampoo is step 1 in the BB Naturals hair care system. This gentle formula leaves hair feeling smooth, clean and healthy. It has a rich, creamy lather that thoroughly removes oils and product buildup and detangles hair without over-drying it.
How is it used?
Apply to dripping wet hair, concentrating on the roots. Massage with fingertips to remove dirt and buildup. Rinse thoroughly with lukewarm water. Follow with a conditioner or mask.
10. Ō MAKA - Solid Shampoo (€8.99)
10% discount on all Omaka products with the code “LOCKENBOX10”
https://www.omaka.de/collections/all
The story behind ŌMAKA
The best approach for a new product is still your own needs: founder Jen Martens has invested years in finding natural care products free of artificial and toxic ingredients for her Afro hair. The 41-year-old from Hamburg quickly developed her own solutions for healthy, natural curls - due to a lack of suitable products on the cosmetics market.
"Because of my roots in Ghana, I feel particularly connected to nature . My grandmother shared ancient knowledge about the healing powers of plants and traditional recipes with me. She had a great influence on me when it came to natural cosmetics. This valuable wealth of experience and knowledge about different hair types and their needs is the basis of ŌMAKA. My products are a kind of homage to my roots - there is a touch of Africa in every product."
Jen has now built up a wonderful range of natural curl products that is constantly growing, but does its bit for the environment and is future-oriented in every respect, and not just in terms of the ingredients: ŌMAKA consciously avoids unnecessary packaging materials and information leaflets. The labels are made of environmentally friendly grass paper. The printing ink is water-based and is even drinkable. All materials are recycled or upcycled.
About the product
In our Advent calendar we are pleased to present you the first solid shampoo for Afro & curly hair! Really cool, isn't it?
The solid shampoo for curls with organic broccoli seed oil and organic moringa oil is suitable for wavy, curly, dry hair and afro hair. The vitamins A, B, E and amino acids contained in the organic moringa oil care for the scalp optimally and make your curls shine. Added with organic babassu oil, organic aloe vera and organic shea butter, the solid shampoo provides your curls with plenty of moisture. The organic broccoli seed oil makes your thirsty mane supple, soft and improves combability. Dry and brittle afro hair and curls are cared for in depth by the power of the care ingredients!
How is it used?
You can lather the solid shampoo in your hand or use circular movements to make it foam directly on your head. Now massage the foam thoroughly but gently into your scalp and allow the solid shampoo to work for a while, for about 1 minute. Then rinse the foam out. The lengths of your hair are automatically cleaned. Done!
Your curls and afro hair are now beautifully cared for and easy to comb. The solid shampoo should be stored well after use to dry. The OMAKA loofah sponge is also suitable for this, which you can find here:
https://www.omaka.de/products/luffa-scheibe-seifenablage-und-peelingschwam?pr_prod_strat=copurchase&pr_rec_pid=4490181410898&pr_ref_pid=4503041474642&pr_seq=uniform
Dear Jen has an extra goodie for you: 10% discount on all Omaka products with the code “LOCKENBOX10”
https://www.omaka.de/collections/all
11th Rainbow Curls - Afro Pick (15€)
Your perfect tool for extra volume: with this high-quality Afro pick, you can easily lift your hairline and thus create significantly more volume. Whether freshly after drying your hair or as a volume boost in between.
12th Imbue Curls - Curl Restoring Intensive Mask (€17.99)
The story behind Imbue Curls
The Imbue collection was developed in collaboration with Michelle Sultan, who is also an expert in Afro Hair - a powerhouse who stands for vibrant curl styles and creates the hairstyles of celebrities such as Jennifer Hudson, Alesha Dixon and Jordyn Woods. Michelle has over 20 years of experience and uses this to create every single Imbue product. So that curls are properly cared for and strengthened and to give everyone that certain curl confidence. Michelle Sultan looks back on a 20-year career as a successful hairstylist. As a child, she often visited her aunt in New York and began to learn the ins and outs of hairdressing. This made her an outstanding stylist. Michelle later successfully completed her studies at Kingston College and quickly became known as one of the few experts in Afro Hair in Great Britain.
About the product
Curls and waves are more fragile and need a healthy dose of protein to stay supple - especially when damaged by coloring or heat. At the same time, they need a lot of moisture. Both are combined in this mask: packed with corn protein, wheat protein and soy protein to repair damaged hair and restore the natural bounce of the curls. Nutrient-rich shea butter and organic coconut oil soften the hair and lock in moisture.
How is it used?
Apply the mask to wet hair and ensure that it is evenly distributed. Allow the mask to soften the hair before detangling it with your fingers or a curl-friendly brush. Rinse the mask thoroughly after about 5 minutes. Now continue with your styling routine.
The product is available here: https://www.imbue.de/collections/pflegen
13th Sumilayi - Frizz Control Curly Gel (14€)
The story behind Sumilayi
Sumilayi was a passion project from the beginning and still is today , which is clearly visible in the vision and founding story of Sumilayi. Hendrina, the founder of Sumilayi, wants us to be completely in love with our curly and wavy hair. That is why all products were developed according to the principle that curly hair needs extra love and that the Sumilayi line wants to meet the needs of every curl type and texture - because they are all equally important and equally beautiful!
“The creation of Sumilayi started with a desire to grow my own 4 hair. Since I was very interested in chemistry, I studied ingredients and ordered products from all corners of the world to understand what makes my hair healthier and stronger. When I learned how to care for my hair, I wanted to share my techniques with other people and help them achieve the same. I created a Facebook group called “Sukimilayi - My natural afro hair” where I shared my methods and knowledge about caring for naturally curly hair. There was one problem - people were constantly asking for good products, but I hadn't found the perfect products for me myself yet. That's how I got the first ideas for Sumilayi. Today we are a family business based in Finland. We combine science and the power of nature to achieve the best results. We have worked hard to produce our range with high-quality ingredients that are best suited for curly hair. We are constantly researching the ingredients we use and updating the information according to the latest research. Every raw material we use is vegan, cruelty-free & our products are all Curly Girl Method approved”.
About the product
The Sumilayi Frizz Control Curly Gel creates frizz-free, defined and shiny curls. This medium hold gel works on all curl types and can be applied to wet or damp hair as the last step in your styling routine. Apply the gel to the entire hair and distribute it well. Your hair will be immediately moisturized, with valuable fatty acids and vitamin E for extra shine.
How is it used?
Work the gel evenly into wet hair, section by section. To enhance the curls, scrunch the gel into your hair upside down or tilt your head to the side to work it in evenly. Now let your hair air dry or diffuse it. The gel can form a hard gel layer, also called a gel cast (your hair will feel hard, as if it was frozen). After your hair is completely dry, scrunch the gel cast out completely with your hands, a silk towel or with an oil/serum.
Our tip: Start experimenting and combine the gel with, for example, the leave-in from Nutreeoil and/or the gel from Innersense Organic! :)
Get the gel here: https://sumilayi.com/collections/styling/products/sumilayi-frizz-control-curly-gel
14th Hair Beliefs - High on Love Volume Conditioner (15€)
About the product
The protein-free conditioner from Hair Beliefs not only smells great, but also gives your curls an amazing moisture boost and valuable nutrients - perfect for the winter season.
Mango butter and jojoba oil make your curls/waves wonderfully soft because they are so-called softeners or emollients (fat-replenishing/fat-loving substances or refatting agents), because without them your curls would otherwise appear dull and brittle after a short time.
Aloe Vera, on the other hand, provides your hair with powerful moisture.
How is it used?
A conditioner should be used every time after washing to close the cuticles. After washing, gently squeeze the excess water out of the hair. Work the conditioner into the hair from roots to tips, concentrating on the ends. Allow it to take effect and detangle your hair using your fingers or a suitable curling brush or comb. Be particularly gentle on your hair, as it is most unstable when wet. Allow the product to take effect for about 2-5 minutes. If your hair is very thick and dense, divide it into two or more sections and work the conditioner generously into section by section until the hair looks “milky”. Use more product in particularly dry areas such as the ends and the neck area to loosen stubborn knots. If your hair is fine, you can also apply the conditioner only to the middle of the hair so as not to weigh down the hair near the scalp. When working in the conditioner, the “Squish to Condish” method can be used (you can find all methods at www.lockenbox.com/blogs/lockenpflege-tipps/curly-girl-abc).
15th Curl Flo - Marshmallow Root & Organic Lemongrass Leave-In Conditioner 100ml (€11.50)
The story behind Curl Flo
Kim & Christian are the founders of Curl Flo, a family run, pure and cruelty free curl care company. It was always their vision to create a range of products for curly hair in the UK that contained pure ingredients while being high performing and made specifically for curly hair. Kim worked for a bank for 12 years, working with businesses and helping them become successful.
In 2015, Kim cut her hair that she had been using relaxers for years and began to transition back to her natural hair. Towards the end of 2015, she opened an online natural and curly hair store. This was the foundation of her love for the curly hair community while incorporating her professional background.
Christian worked in corporate marketing. He has been working in the creative industry for over 18 years, from music to branding to graphic design. He has his own graphic design business and works with various companies to launch their new brands.
They knew their combination was perfect to bring Curl Flo to life.
In 2017, with their two backgrounds, they decided to start planning and implementing their dream: to expand Curl Flo to include a curly hair range.
After years of studying cosmetic formulations and working with some of the best experts in the industry, the very first Curl Flo products were born. Friends, family and customers of Curl Flo tried and tested the range. Since the products were loved by a wide variety of curl types, they hit the market in early 2020 and are taking our curly hearts by storm!
About the product
The Curl Flo Leave In Conditioner is enriched with Marshmallow Root Extract to provide more smoothness and protection from frizz. This ingredient is best known for giving a product a lot of "slip", meaning you can get through your hair much better during the styling process. The organic lemongrass oil it contains is rich in vitamins, strengthens the hair follicles and promotes healthy hair.
How is it used?
The leave-in conditioner is applied to clean, wet hair and not washed out. Start with a pea-sized amount and apply the product to your hair section by section. Now detangle your hair again with a wide-toothed comb or a curling brush. For more volume, do not place your brush on the outside of your hair as usual, but on the inside of your hair and brush from top to bottom. This will also bundle the curls at the same time. To define and shape your curls, knead the product in. For the best results, we recommend adjusting the amount of product to the density and thickness of your hair, and "diluting" the product with a little water if necessary - this method can make a huge difference in the result, especially with finer hair.
Only until December 20th: 20% discount on all Curl Flo products with the code "LOCKEN20" at https://www.curlflo.co.uk/
16th CURLS - Curls Cashmere & Caviar Hair Masque (€20.50)
*If you have received the CURLS Cashmere & Caviar Shampoo or Gel, please follow one of the shampoo or gel applications that have already been described in detail here
The story behind CURLS
Frustrated by the lack of products for curls, Mahisha worked to develop an award-winning line of organic hair care products and single-handedly built the CURLS brand. She has been at the forefront of the natural hair movement, tirelessly encouraging women to rock their beautiful natural curls! In addition to running the CURLS beauty brand, Mahisha also dedicates her time to helping other women succeed in the business world. Mahisha thus began to develop a success blueprint for African American female entrepreneurs. Through her show on the Oprah Winfrey Network, “Mind Your Business with Mahisha Dellinger,” and her business coaching conferences, “Black Girls Making Millions,” Mahisha helps other female entrepreneurs navigate the business world through mentorship and her vast network. “I wanted to showcase my natural hair and celebrate what God gave me. It was very frustrating trying to find products that were both healthy for my hair and good for this world. I had a vision that women could walk into any retailer and find incredibly functional products with high-quality ingredients that celebrate our diverse curl patterns. Thus, the dream was born! What was a vision became reality when I launched CURLS Beauty Brands. Today, women can find CURLS on the shelves - with a range of products to suit their various hair care and styling needs. I hope you enjoy your CURLS products as we continue to innovate high-quality natural hair care for curlistas around the world!"
About the product
The Curls Cashmere & Caviar Mask contains cashmere and caviar extracts, antioxidants and vitamins to strengthen the hair and counteract dryness, which causes frizz. The proteins contained in it fill in any damage in the hair, making the hair appear fuller and more stable.
How is it used?
After shampooing, gently squeeze excess water out of your hair. Apply the hair mask to your hair, focusing on the ends. It is best to untangle your hair with your fingers or a suitable curling comb/brush and leave it in for around 5 minutes. If you want to increase the effect, put on a shower cap and leave the mask in for 10-15 minutes, then rinse thoroughly with water and style as usual. If your hair is thin or simply heavy, the mask can only be applied from the middle section onwards.
17th Rainbow Curls - Scalp Massaging Brush (14€)
About the product
Why do we think you should have a scalp brush in your collection? Because regular use promotes blood circulation in the scalp and thus helps to improve overall scalp and hair health. The brush can be used alone or in combination with your favorite shampoo or scalp oil and can be used on wet or dry hair. Extra bonus: It effectively removes impurities from the scalp.
How is it used?
Apply shampoo/oil/treatment to the scalp and begin to gently massage the scalp with the brush in circular movements.
Care: Rinse under clean water after use .
18th Pretty Curly Girl - Bye Bye Frizz Serum (14€)
The story behind Pretty Curly Girl
The founder behind Pretty Curly Girl is Hanan el Fizazi - one of the kindest & most positive people we've ever had the honor of working with. This loving spirit has been fully incorporated into the development of her products and we hope you'll feel it from the very first use!
This is her story:
“Living with curls has always been a challenge. As a child, my mother didn't know how to handle my curls. I remember always crying when it was time to do my hair. Detangling products didn't exist in the 80s, and even as I got older, the curl products in the 90s were too heavy for my hair. Bad hair days became normal, and I dreamed of straight hair. When I was introduced to the CG method about 3 years ago, a world of great hair days opened up for me! However, understanding ingredients correctly was difficult. Is it CG safe or not? When I was lucky enough to become a mother to a little daughter with curly hair, I kept whispering in her ear: “Love your curls always, my little curly girl,” and suddenly I realized: Develop your own brand and products that will solve all my challenges! So I made these points my mission:
1. Create labels that are clear enough to immediately tell if the product is CG and if it contains protein.
2. Create a product with a high concentration of active ingredients (and definitely not watery products).
3. Create a flaxseed gel that can be kept in the bathroom for at least 12 months and create a lubricant-inspired serum so curly girls won't be embarrassed to buy it.
So Pretty Curly Girl was created to solve all the challenges I was experiencing and it took a very long time to get everything perfect so I launched it in November 2019: high quality ingredients, made in the Netherlands, CG approved, vegan, cruelty-free, and much more. It became a favorite brand in the curly community in just a short time!”
About the product
This lightweight, protein-free, water-based serum significantly reduces frizz.
It adds shine without making the hair look greasy.
How is it used?
Can be used on dry or wet hair.
It can also be used to knead the gel cast out of the hair.
To do this, put the product in your hands and use the serum to knead the gel cast out of your hair until it is soft.
19th Hair Beliefs - Wrap Me Up Mask (15€)
About the product
A nutrient-rich, intensive repairing hair mask that treats the hair deeply. The hair mask moisturizes, nourishes and rebuilds the hair from within. The result is shiny, soft and healthy hair.
How is it used?
After shampooing, gently squeeze excess water out of your hair. Apply the hair mask to your hair, focusing on the ends. It is best to untangle your hair with your fingers or a suitable curling comb/brush and leave it in for about 2-3 minutes. If you want to increase the effect, put on a shower cap and leave the mask in for 10-15 minutes, then rinse thoroughly with water and style as usual.
20. Curly Secret - Volumizing Curl Foam (15€)
Click here for the product: https://www.curlysecret.com/products/volumizing-curl-foam
About the product
The Volumizing Curl Foam is formulated with the best ingredients to combat flat and lifeless hair. The foam is enriched with argan oil, jojoba oil, vitamin E and B to nourish hair, combat frizz and create volume. The hydrolyzed quinoa protein strengthens the hair.
How is it used?
Apply the mousse to your strands and distribute it evenly. Use it throughout your slightly damp or wet hair. For each application, take 2-3 pumps in your hand and use your fingers to gently separate and shape the hair. Use a gel afterwards (or before) for more hold.
21. Hair Beliefs - High On Love Volume Shampoo (15€)
About the product
This shampoo is perfect for fine, flat hair or anyone who loves volume. It makes hair look fuller and thicker. The shampoo gently cleanses the hair and moisturizes it without weighing it down. The result is full, soft and healthy hair.
How is it used?
Apply to dripping wet hair, concentrating on the roots. Massage with fingertips to remove dirt and buildup. Rinse thoroughly with lukewarm water. Follow with a conditioner or mask.
22. Rainbow Curls - Silk Headband Rose Gold (€24.99)
This headband is made of 100% high-quality mulberry silk. Silk is particularly gentle on curly hair as it does not cause friction, does not remove moisture from the hair and does not create frizz.
Use the headband to create cute hairstyles in no time.
23rd Breahni - Weightless Detangler (22.50€)
The story behind Breahni
Founded by Brea in 2016, Breahni is on a mission to encourage, inspire and celebrate all waves, curls, kinks and coils. This is Brea's personal story:
"Curls aren't easy. It took me years (and buying countless hair products) before I learned to care for and embrace my naturally curly hair. Through trial and error, I learned to choose products with ingredients that nourish and define my curls, and I learned to avoid products with harsh ingredients that leave my hair frizzy, dry, or prone to breakage. Because of my own struggles with curly hair and my frustration with conventional hair care brands, I knew curly hair needed quality products formulated specifically for its needs. And I wanted to give more people with curly hair the knowledge and tools to love and care for their natural curls. That's why I started Breahni.
We are committed to creating high-quality products with gentle, natural ingredients : Healthy hair starts with healthy, nourishing ingredients. Breahni products are sulfate-free, silicone-free, paraben-free and free of harsh chemicals or additives. Our formulas are Curly Girl-Friendly and designed to nourish, moisturize and strengthen your curls.
Our goal is to inspire others to love their natural curls : By creating products that make hair healthy and radiant, our goal is to encourage curly heads to wear their natural hair with pride and confidence.
Our Passion is to Celebrate All Waves, Curls, Kinks and Coils : Breahni celebrates the diverse beauty of curls, from soft waves to bouncy coils and every curl type in between. As a Black-Owned Business, Breahni aims to provide a welcoming, encouraging community where people inspire each other to embrace their natural curls while sharing the styles, techniques and products that have worked for them. ”
- Brea N., CEO & Founder of Breahni -
About the product
This detangler glides effortlessly through strands, leaving curls ultra-soft, manageable and moisturized. Packed with nourishing and moisturizing ingredients that won't weigh your curls down, it's suitable for any curl texture and doesn't give knots a chance - see for yourself! :)
How is it used?
After washing, divide the curls into even sections. Pour the Breahni Weightless Detangler into the palm of your hand, run your hands through damp hair and work it evenly into the ends. Since this detangler is very light, you don't have to worry about it weighing down the curls if you have thinner hair.
Begin to gently detangle your hair with your fingers or use a curl-friendly brush to remove any knots. To encourage volume, after detangling, brush the hair from the bottom of the hair, working from top to bottom, away from the scalp. This will help you create curl clumps at the same time. Continue using your styling products.
24. Tropikal Bliss - Yuzu Meringue Butter (22.50€)
About the product
The moisturizing hair cream with shea butter, cocoa butter and yuzu oil locks in moisture, nourishes the hair and prevents breakage. Tropikabliss Yuzu Meringue Butter strengthens the hair and makes it supple. The intensely nourishing formula of the Tropikabliss hair cream with protective and balancing properties reduces frizz and makes the hair supple and easier to style and detangle.
How is it used?
This all-rounder can be used in 3 different ways:
1. As a leave-in/curl cream :
Apply as a leave-in conditioner/curl cream to clean, wet hair and do not wash out. Start with a pea-sized amount and apply the product to your hair section by section. Now detangle your hair again with a wide-toothed comb or a curling brush. For more volume, do not place your brush on the outside of your hair as usual, but on the inside of your hair and brush from top to bottom. This will also bundle the curls at the same time. To define and shape your curls, knead the product in.
With this product, it is particularly important to adjust the amount of product to the density and thickness of the hair, and to “dilute” the product with a little water if necessary - this method can make a very big difference in the result, especially with finer hair.
Now continue with your preferred styling product if necessary.
2. As a mask :
After shampooing, gently squeeze excess water out of the hair. Apply the product to the hair, focusing on the ends. It is best to detangle the hair now with your fingers or with a suitable curling comb/brush. If necessary, put on a shower cap and leave the mask on for 10-30 minutes. Then rinse thoroughly with water and style as usual.
3. The product is also perfect for twist-outs
4. Can also be used as a body butter if none of the other uses are suitable for you or if you want to use the product in as many different ways as possible. :)
Finally, we would like to thank Adventskalender-Inhalt.com for their cooperation.